Amerivespa is an international gathering of scooter clubs. I created vintage-style poster designs and developed graphics and promotional materials to build excitement, provide wayfinding, and share key event information. The group wanted something memorable, so I provided. Great working with Lions of Scoodah and South Bay Scooter Club.
Stickers are always a hit
The type treatment was distressed, yet bold. lending itself to any number of applications from embroidery to collateral layout.
Attention to detail was paid on all badges and symbols of scooter culture. tiny hearts line the edges of the hero’s jacket.
Rally day Materials – Badges & Apparel
Outdoor posters
Art direction / Design / Illustration: Jonny Arvizu
Client: Vespa Club of America